mobiado Aston Martin phone

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I often wonder who the hell buys a “luxury” phone like a Vertu or mobiado. I picture some rich Saudi or someone who cares nothing about technology. I mean, even Paris Bloody Hilton has a Blackberry (or a Sidekick).

Look at the specifications of this Aston Martin branded fug-gadget:

Email with dedicated email key

3.2 megapixel picture and video camera

110MB internal memory

2.36″ display

I mean, really? The most basic of Android phones makes this thing look like an old VW bug.

With companies like Vertu it seems to me that the only value is in the concierge service that they offer. So why don’t they just make a luxury app and sell their concierge services instead of an ugly, outdated technology phone?